Sunday, November 16, 2014

How my swap cards are made

Due to many questions I will discuss how my cards are produced.  

Firstly I must state my images come from the ORIGINAL ephemera that I own, so this gives me much more flexibility when transferring them to cards.  I do not simply google images and lift them off the internet – so there are no cut images, lost edges or “dirty” images.   

Classic examples are when my competitors see my images selling well so want to copy them and make their own.  So they google search and find a similar image.  I have a couple at the moment that I can show you the differences of the quality of the finished product when you actually own the artwork therefore can be more fussy about how the image is placed when the cards are manufactured:

This is the competitors "copy", the edges near dog's nose, text cut, dirty image etc

my image taken from the original magazine, so no cut images, centered and clean

competitors copy - image dirty and edges cut

mine produced from the original, clean and centered image

I only choose the very best examples of ephemera to transfer to cards and my collection is extensive.   I am very fussy with the quality of my images and cards and it makes me a little annoyed when other sellers "steal" ideas and make inferior copies because it lowers the value of cards and people seeing those copies may think I have stolen their ideas.  Not a good situation but unfortunately when money is to be made others like to take short cuts. 

It is easier and cheaper for them to google the images and lift them from the net than it is to pay to acquire good quality original ephemera.  The proof, as they say is in the pudding.


I also have chosen to do produce my cards in the wider “poker” format so they will fit perfectly into the Ultrapro pages as standard sized playing cards always fall out of the pockets.  I don't refer to my cards as "wides" in my listings because it can be misleading to buyers.  A Wide usually refers to the antique playing cards so I don't want any confusion and want it crystal clear exactly what era these cards are from.  Misleading buyers by claiming they are Wides is not my intention.

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